10 years of experience in audiovisual content creation for marketing and advertising. Specialized in directing, producing, and post-producing videos for social media, CRM, and performance campaigns, contributing to the success of brands in international markets. Creative leader with expertise in photography and team management.
Content Specialist | Filmmaker
Kavak
Booking.com
Dónde Ir
Life & Style
CNN Expansión
La Jornada
Video Production
Over 100 organic reels, contributing to Kavak's TikTok account reaching 2 million followers and earning a nomination for the TikTok Awards.
Performance videos that optimized key metrics, significantly increasing CTR and SOI.
TV commercials, delivering the brand's message to a massive audience with high-level productions.
Corporate videos for internal communication, as well as LinkedIn content targeting both B2B and B2C audiences.
Digital Campaigns & Social Media. Content strategies for the five countries where Kavak operates, creating visual material tailored to each market and platform.
Felipe Carrasco
Food
Architecture
Interiors
Portrait
Product
Content Creation
Performance
Organic
Reel
Engagement
60 Million Views
285K Likes
1,730 Comments
9,060 Shares
Paid reels are key for brands, as they combine engaging content with precise targeting.
SOI 56%
CTR 0.35%
